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ACADEMIC PROGRAMS

Birmingham-Southern College Catalog 2017-2018

129

BA 445 Leadership and Decision Making (1)

An advanced course that provides an understanding of various theories and concepts

pertinent to decision making. Students apply these concepts to formulate and solve

unstructured leadership problems. Prerequisite: BA 320.

BA 470 Special Topics in Business (1)

A seminar on selected topics in the leadership, management, marketing, and/or finance of

organizations.

BA 474 Advanced and International Financial Management (1)

An advanced course in financial analysis from a managerial perspective. Emphasis is

placed upon advanced practices in financial management and their application to decision

making in the business firm, including the study of the application of principles of

financial management in an international setting. The course develops the student’s

ability to make financial decisions by using a case study format that builds on the skills

developed in BA 372. The business faculty suggest that students earn at least a “C” in BA

372 before attempting this course. Prerequisite: BA 372. Fall, Spring.

BA 475 Advanced and International Marketing (1)

A study of advanced topics and strategies employed in marketing practice including

behavioral research techniques, market segmentation, consumer behavior, and the

marketing of services. The course includes significant coverage of international

marketing and the structures of trade employed to facilitate the marketing process. It also

examines marketing as employed in domestic, international, global corporate, non-profit,

and other non-government organizations. Prerequisite: BA 350.

BA 499 Strategic Management (1)

An integration of several business functions, such as accounting, finance, production,

marketing, and management, in developing and stimulating the student’s skill at the

formulation of overall management strategy and policy. Prerequisites: BA 400, and BA

474 or BA 475; business administration major and senior standing, including completion

of 26 regular term units. Exploration term.

BI - Biology

BI 101 Explorations in Biology (1)

A course for non-science majors designed to provide an understanding of selected

fundamental biological principles and processes. Two lectures and one three-hour

laboratory per week. This course may not be counted towards the biology major.

BI 110 Cell and Molecular Biology (1)

An investigation of the fundamental properties of cells. Topics include cell structure and

function, energetics and metabolism, gene structure and expression, and the techniques

used to study these phenomena. Designed for students who plan to major in biology or