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BSC
Birmingham-Southern College
LOGOS
The wordmark is the face and signature of the brand. It connects the brand
to all forms of communication. The more consistent a wordmark looks and
is used, the more likely it will be remembered and make an impact. Each
communication needs to be able to stand alone as a proper representation
of the brand, but also gain strength as a cohesive, integrated collection of
materials. These guidelines provide direction for how the BSC Wordmark
should be used to help unify materials and continue to build the brand.
BSC
Birmingham-Southern College
explore
experience
excel
BSC
Birmingham-Southern College
explore
experience
excel