BSC Office of Communications

News from the Hilltop

March 1, 2008

Birmingham-Southern College announces national comprehensive campaign; $30 million in gifts and pledges already received

BIRMINGHAM, Ala.—Birmingham-Southern College has received more than $30 million in gifts and pledges toward a new comprehensive fundraising campaign that seeks to raise well in excess of $100 million, in two phases, over the next several years.

“Destiny: Delivered, The Campaign for Birmingham-Southern College” was publicly announced at an on-campus celebration March 1 attended by some 400 alumni, faculty, staff, students, friends, and community leaders.Destiny: Delivered, The Campaign for Birmingham-Southern College

At the launch event, BSC President Dr. David Pollick announced that the $30 million level had been surpassed during the silent portion of Phase I of the comprehensive campaign, which began on June 1, 2006. The three-year first phase has a goal of $50 million.

“In this campaign, we've been told to secure our legacy and this we will do,” Pollick said in kicking off the campaign. “Therefore, this is a milestone campaign in the history of this national liberal arts college. In the coming years, and with the success of this fundraising effort, Birmingham-Southern will fully realize its rightful place among the elite liberal arts colleges in the nation.”

Phase I of the “Destiny: Delivered” campaign will support initiatives that will help the college increase enrollment from 1,339 to about 1,800 and support programs and structures that will grow the institution in national stature.

Money raised during Phase I will support student scholarships; faculty professorships; religious life initiatives, including an endowed chaplaincy, ongoing program support, and scholarships; an Admission Welcome Center that is already funded and completed; faculty and student collaborative research opportunities; the new urban environmental studies program, including ongoing programmatic support for the urban environmental studies major, an endowed professorship, and the under-construction Urban Environmental Park; service and advocacy initiatives, including the recently endowed Bunting Center for Engaged Study and Community Action and support for the Hess Center for Leadership and Service and the Hess Fellows summer leadership program; international study and travel opportunities for students; and intercollegiate athletics facilities.

Phase I also will target contributions for the college's Annual Fund and unrestricted gifts for use in those areas that the college deems most important.

Phase II will begin at the completion of Phase I and focus on growing the college's endowment and on new and reconceived facilities that further support the increased student population and new programs secured through Phase I.

Priorities for Phase II will be established as the institution continues to grow prior to the completion of Phase I.

Edward L. Hardin Jr. of Nashville, a 1962 BSC graduate and retired executive vice president, general counsel, and director for Caremark RX Inc., and W. Michael Atchison of Birmingham, a 1965 BSC graduate and attorney and partner with Starnes and Atchison, are serving as campaign co-chairs and as leadership for a National Campaign Steering Committee composed of alumni, faculty, staff, students, and community leaders.

“A national network of campaign volunteers has been established in cities not only in Alabama but across the nation, including New York City, Washington, D.C, Atlanta, and others,” said Atchison. “Such a national campaign network is a new way of doing business for Birmingham-Southern. Birmingham remains a major concentration of Birmingham-Southern alumni and supporters, but we are truly a national liberal arts college and our alumni are making a difference all over the world. We are meeting them where they are now.

“A leading national liberal arts college must have a truly national alumni network.”

Photo slide shows of the campaign launch events are available here.

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